Spain Hotel & Chains Report 2026
2024 vs 2026 — Key Metrics Compared
Year-on-year change across supply, penetration and domestic/international split
2024
2026 (growth)
2026 (contraction)
Total chain hotels
2024
2,948
2026
2,889
2.0%
Total chain rooms
2024
440,544
2026
424,807
3.6%
Avg rooms per hotel
2024
149 rooms
2026
147 rooms
1.6%
Penetration by rooms
2024
62%
2026
61%
1pp
Penetration by hotels
2024
39%
2026
38%
1pp
Domestic chain hotels
2024
2,329
2026
2,259
3.0%
International chain hotels
2024
619
2026
630
1.8%
Domestic chain rooms
2024
347,250
2026
330,263
4.9%
International chain rooms
2024
93,294
2026
94,544
1.3%
Total active brands
2024
357
2026
355
0.6%
Domestic brands
2024
122
2026
127
4.1%
International brands
2024
235
2026
228
3.0%
Year-on-year change in key metrics for Spain's chain hotel market, 2024 to 2026, Horwath HTL
Metric20242026Change
Total chain hotels2,9482,889-2.0%
Total chain rooms440,544424,807-3.6%
Avg rooms per hotel149147-1.6%
Penetration by rooms62%61%-1pp
Penetration by hotels39%38%-1pp
Domestic chain hotels2,3292,259-3.0%
International chain hotels619630+1.8%
Domestic chain rooms347,250330,263-4.9%
International chain rooms93,29494,544+1.3%
Total active brands357355-0.6%
Domestic brands122127+4.1%
International brands235228-3.0%