All verified market data — performance, transactions, supply, demand & ownership
Prague — historical KPI timeline
Prague hotel performance metrics 2019 to T12 March 2026
Year / period
Occupancy
ADR
RevPAR
OCC change
ADR change
2019 (baseline)
82.1%
€114.20
€93.76
Baseline
Baseline
2020
23.4%
€87.60
€20.50
▼ −58.7pp
▼ −23.3%
2021
31.8%
€82.10
€26.11
▲ +8.4pp
▼ −6.3%
2022
58.3%
€108.40
€63.20
▲ +26.5pp
▲ +32.0%
2023
71.2%
€131.70
€93.77
▲ +12.9pp
▲ +21.5%
2024
74.5%
€138.90
€103.48
▲ +3.3pp
▲ +5.5%
T12 March 2026
77.7%
€147.34
€114.50
▲ +3.2pp
▲ +6.1%
Index methodology: Base 100 = annual average for each metric. Values above 100 indicate above-average performance; below 100 indicates below-average. The May/June window is the only period where both occupancy and ADR index simultaneously exceed 110.
Prague — monthly seasonality index (base 100)
Prague hotel occupancy index and ADR index by calendar month, base 100 equals annual average
Month
Occupancy index
ADR index
OCC vs base
ADR vs base
Profit window
January
72
95
▼ −28
▼ −5
—
February
78
98
▼ −22
▼ −2
—
March
92
102
▼ −8
▲ +2
—
April
108
107
▲ +8
▲ +7
—
May ★
114
112
▲ +14
▲ +12
DUAL 110+
June ★
113
111
▲ +13
▲ +11
DUAL 110+
July
116
98
▲ +16
▼ −2
—
August (OCC peak)
119
92
▲ +19
▼ −8
—
September
112
108
▲ +12
▲ +8
—
October
106
110
▲ +6
▲ +10
—
November
84
106
▼ −16
▲ +6
—
December (ADR peak)
76
116
▼ −24
▲ +16
—
Annual average
100
100
Base
Base
—
Top 10 international arrivals to Czechia
Top 10 international source markets to Czechia ranked by absolute arrivals
Rank
Source market
Arrivals
Share of intl. total
Segment profile
vs 2019
1
Germany
2,310,000
28.4%
VFR / leisure
▲ +4.2%
2
Poland
919,000
11.3%
Short-break
▲ +11.8%
3
Slovakia
915,000
11.2%
Short-break
▲ +8.4%
4
USA
581,000
7.1%
Long-haul premium
▲ +16.2%
5
UK
560,000
6.9%
Long-haul leisure
▲ +9.7%
6
Italy
412,000
5.1%
Cultural / leisure
▲ +7.3%
7
France
389,000
4.8%
Cultural / leisure
▲ +5.9%
8
Austria
347,000
4.3%
Short-break / MICE
▲ +3.1%
9
Netherlands
312,000
3.8%
Leisure
▲ +6.6%
10
Romania
271,000
3.3%
VFR / economy
▲ +22.4%
—
Top 10 combined
8,116,000
86.2% of intl. total
—
▲ +8.9% avg
Landmark hotel transactions — 2025 to 2026
Landmark hotel investment transactions in Czech Republic 2025 to 2026 including buyer, seller, rooms, segment and sale price
Asset
Location
Segment
Buyer
Seller
Rooms
Sale price
Price / key
Hilton Prague Atrium
Praha 8
Upscale
Undisclosed institutional fund
Penta Real Estate
788
€250M
€317k
Four Seasons Prague
Staré Město
Luxury
Investika Real Estate Fund
Kingdom Hotel Investments
162
€119M
€735k
OREA Hotel Andel's Prague
Praha 5
Upper midscale
CPI Property Group
Vienna House / Aroundtown
239
€52M
€218k
Kempinski Hotel Hybernská (fmr. Augustine)
Praha 1
Luxury
Conseq Investment Management
Rocco Forte Hotels
101
€43M
€426k
Combined 2025–2026 landmark deal volume
1,290
€464M
€360k avg
Top institutional owners by branded room count
Top institutional hotel owners in Czech Republic ranked by branded room count 2026
Rank
Owner / group
Nationality
Branded rooms
Share of top-10
Primary segment
Notable assets
1
CPI Property Group
Czech / Luxembourg
2,795
37.1%
Upscale / midscale
Andel's, Don Giovanni
2
Cimex
Czech
2,524
33.5%
Upper midscale
Clarion portfolio
3
PPF Group
Czech
1,648
21.9%
Upscale / upper-upscale
Marriott portfolio
4
Starwood Capital
USA
980
13.0%
Upscale
IHG-flagged assets
5
Penta Real Estate
Czech / Slovak
788
10.5%
Upscale
Hilton Atrium (divested)
6
Investika
Czech
612
8.1%
Luxury
Four Seasons Prague
7
Conseq
Czech
390
5.2%
Luxury
Kempinski Hybernská
—
Top 7 combined
9,737
—
—
—
Branded supply split — domestic vs international flags
Czech Republic branded hotel supply split between domestic and international flags by segment 2026
Segment
Domestic rooms
Domestic %
International rooms
International %
Segment total
Flag dominance
Luxury
190
9%
1,920
91%
2,110
International
Upper-upscale
580
14%
3,560
86%
4,140
International
Upscale
2,140
38%
3,490
62%
5,630
International
Upper midscale
4,230
58%
3,080
42%
7,310
Domestic
Midscale & economy
8,401
74%
3,050
26%
11,451
Domestic
All segments combined
15,541
50.8%
15,100
49.2%
30,641
—
International chains — top flags by room count, Czech Republic
International hotel chains operating in Czech Republic ranked by branded room count 2026
Rank
Brand / flag
Parent group
Segment
Rooms (CZ)
Properties
Primary market
▸ Marriott International portfolio
1
Marriott / Sheraton
Marriott International
Upscale
1,240
4
Prague
2
W Hotels
Marriott International
Luxury
310
1
Prague
3
Courtyard / Marriott
Marriott International
Upper midscale
280
2
Prague / Brno
▸ Hilton Worldwide portfolio
4
Hilton Hotels & Resorts
Hilton Worldwide
Upscale
1,100
2
Prague
5
DoubleTree by Hilton
Hilton Worldwide
Upper midscale
430
2
Prague / KV
▸ IHG Hotels & Resorts portfolio
6
InterContinental
IHG Hotels & Resorts
Luxury
372
1
Prague
7
Crowne Plaza
IHG Hotels & Resorts
Upscale
560
2
Prague
▸ Luxury independents & collections
8
Four Seasons
Four Seasons Hotels
Luxury
162
1
Prague
9
Kempinski
Kempinski Hotels
Luxury
101
1
Prague
10
Mandarin Oriental
Mandarin Oriental
Luxury
99
1
Prague
▸ Economy & midscale international
11
ibis / ibis Styles
Accor
Economy
820
6
Prague / regional
12
Novotel
Accor
Upper midscale
345
2
Prague
Domestic chains — top flags by room count, Czech Republic
Domestic Czech hotel chains ranked by branded room count 2026