| Metric | Value | Change vs 2024 |
|---|---|---|
| Chain hotels | 2,889 | -2.0% |
| Chain rooms | 424,807 | -3.6% |
| Active brands | 355 | -0.6% |
| Room penetration | 61% | -1pp |
| Hotel penetration | 38% | -1pp |
| Domestic chain hotels | 2,259 | -3.0% |
| International chain hotels | 630 | +1.8% |
| Market leader by rooms | Meliá Hotels International — 30,706 rooms | — |
| Hotel investment 2025 | €4.2–4.3 billion | — |